Proof Testimonials Contact Book a Strategy Call
For coaches, consultants & business owners

Your videos are getting views.
But are they attracting the right people?

Watch the video

I help coaches, consultants, and business owners develop stronger video angles, titles, thumbnails, and hooks built around the people they actually want to reach.

Book a Strategy Call

Let's review your channel, find the gaps, and see if working together makes sense.

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25+ creators packaged
3.2x avg. click-through lift
10M+ in views
★★★★★ 5.0 rating
What clients say

From the people
who've been through it.

"I've had a really positive experience working with Jenul as a strategist. He has consistently been very prompt, responsive, and reliable throughout our engagements. One thing I particularly appreciate is his willingness to accommodate feedback and requests quickly, while remaining professional and easy to work with. Most importantly, Jenul consistently delivers quality work. He pays attention to details and always puts in the effort to ensure the final output meets expectations. I would definitely recommend him to anyone looking for a dependable strategist who delivers strong results."
Terence Chong
Terence Chong
4.25K subscribers
"Wolf studio/Jenul is the most responsive, hard-working, quality thumbnail strategist I have ever worked with. I worked with several before he reached out to me and now I don't trust anyone else with thumbnails. 10/10 recommend."
Combat Athlete Physio
Combat Athlete Physio
24.9K subscribers
"I just wanted to say a huge thank you for the work you've done on my thumbnails. Since working together, the channel's views have increased massively, and your thumbnails have genuinely been one of the biggest reasons the channel pushed past 100k subscribers. You've got a real talent for understanding what makes people click. Appreciate all the effort, creativity, and consistency you've brought. Looking forward to continuing to grow the channel together."
Flashback MMA
Flashback MMA
101K subscribers
Proof

Real results.
Real channels.

Analytics don't lie. Here's what happens to channels when packaging is fixed.

Analytics
Analytics
Analytics
Analytics

The CTR in these results looks lower than you'd expect. That's because once a video becomes an outlier, YouTube starts pushing it to a much broader audience: people who weren't actively looking for this content. Lower intent viewers mean lower CTR. The packaging still did its job; the algorithm just widened the net.

The Sourcing Guy thumbnail Terence Chong thumbnail Combat Athlete Physio thumbnail Pezzza's Work thumbnail RikoV thumbnail Flashback MMA thumbnail Philip Thompson thumbnail Wrestling Flashback thumbnail
Before
After
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Before
After
↔
Before
After
↔
Channels I've worked with
The Sourcing Guy
The Sourcing Guy
10.4K subscribers
Terence Chong
Terence Chong
4.25K subscribers
Flashback MMA
Flashback MMA
101K subscribers
Combat Athlete Physio
Combat Athlete Physio
24.9K subscribers
Philip Thompson
Philip Thompson
144K subscribers
RikoV
RikoV
3.76K subscribers
Pezzza's Work
Pezzza's Work
198K subscribers
Azal
Azal
686 subscribers
Wrestling Flashback
Wrestling Flashback
413K subscribers
Caspar Tremlett
Caspar Tremlett
246 subscribers
Chaz Kirschmann
Chaz Kirschmann
112K subscribers
The Sourcing Guy
The Sourcing Guy
10.4K subscribers
Terence Chong
Terence Chong
4.25K subscribers
Flashback MMA
Flashback MMA
101K subscribers
Combat Athlete Physio
Combat Athlete Physio
24.9K subscribers
Philip Thompson
Philip Thompson
144K subscribers
RikoV
RikoV
3.76K subscribers
Pezzza's Work
Pezzza's Work
198K subscribers
Azal
Azal
686 subscribers
Wrestling Flashback
Wrestling Flashback
413K subscribers
Caspar Tremlett
Caspar Tremlett
246 subscribers
Chaz Kirschmann
Chaz Kirschmann
112K subscribers
Sound familiar?

You're posting consistently.
But the leads aren't coming.

You built the business. You show up on YouTube. But the channel isn't doing what it's supposed to do.

📹

Views but no inquiries

People watch, maybe even subscribe. But they never book a call or reach out about your service.

🎯

Wrong people clicking

Your audience is full of beginners and lurkers, not buyers. The packaging is pulling in the wrong crowd.

💸

YouTube feels like a waste

You're putting in the work but can't connect it to revenue. It feels like content for content's sake.

🤷

No idea what's broken

The editing is good. The content is solid. But something between the thumbnail and the sale is leaking.

Work with me

Your production team makes the videos.
I help make the creative decisions.

You don't need another person making random thumbnail suggestions after the video is finished.

You need someone thinking about who the video is for, why they'd click, and whether the opening delivers on the promise.

The Monthly Creative Strategy Partnership

For 4 videos every month, I handle:

Video angles

Refine your ideas around the viewers you want to reach.

Title strategy

Develop titles that give the right audience a reason to click.

Thumbnail strategy and design

Build thumbnails that work with the titles, not against them.

Hook reviews

Review the opening of each script to make sure it delivers on the packaging.

Creative feedback

Review the opening of the first edit and flag problems before publishing.

Performance analysis

Review what worked, what didn't, and how we can use that information for upcoming videos.

Each video includes one consolidated feedback round on the angle, title and thumbnail, one hook review, and one review of the opening of the first edit. Full script rewrites and additional review rounds are outside this scope.

You keep your production team. I work alongside them to make sure the creative direction is clear.

Book a Strategy Call
The system

Clear creative direction.
From idea to upload.

Video angles, titles, thumbnails, and hooks work together around the audience you want to reach.

01

Audience & Video Strategy

We identify who your videos need to reach and develop angles that make sense for your audience and business.

02

Titles & Thumbnails

We build the packaging before the video is finished, giving the content a clear promise and a reason to click.

03

Hook Alignment

I review the opening to make sure the video delivers on what the title and thumbnail promised.

04

Performance & Iteration

We review how the videos perform and use that data to make better decisions for future uploads.

Results

What actually changes
when packaging is right.

3.2x
Average CTR improvement
2x
Double your views from YouTube
2–4wk
Typical time to visible results
Ready to fix it?

Let's look at your channel together.

In 30 minutes, I'll show you exactly where your packaging is costing you leads and what to do about it.

Book a Strategy Call →
See it in action

I don't just talk about it.
Watch what good packaging looks like.

Every video on this channel is a live example of packaging that works. See the strategy in practice.

Wolf Studio
Jenul | Wolf Studio
@WolfStudio_JR
Watch on YouTube
Packaging strategy, breakdowns & behind the work ↗
What to expect

Here's how the call works.

A focused 30-minute conversation about your channel, your audience, and whether we would be a good fit.

1

You book a 30-min call

Pick any slot that works for you. You'll get a confirmation with a short pre-call form so we don't waste time on basics.

2

I audit your current packaging

Before we meet, I review your channel: thumbnails, titles, recent uploads, and your offer. I come prepared.

3

You get a clear breakdown

I'll show you specifically where your packaging is losing you clicks and leads, and what the fix looks like.

4

We decide if it makes sense to work together

If it's a fit, great. If not, you leave with actionable clarity either way. This call has value regardless.

Questions

Stuff people usually ask.

Who is this for exactly?+
Coaches, consultants, and business owners on YouTube who want to reach the right people for their product, course, coaching program, or service.
What does working together look like?+
I work with you on a monthly basis, helping shape the creative strategy behind up to four videos.

That includes video angle refinement, titles, thumbnails, hook reviews, and performance analysis.

You keep creating the content. I help make sure the strategy and packaging are aligned before you publish.
Do you edit videos or write scripts?+
No. I'm not replacing your editor or scriptwriter.

I review the creative direction, help strengthen the hooks, and provide feedback on the opening so your existing team has a clearer direction.
Do I need an existing YouTube channel?+
This works best for business owners who are already producing videos and have a product, course, coaching program, or service to sell.

You don't need a massive audience. You need a clear business offer and the ability to publish consistently.
How fast will I see results?+
Results depend on your channel, audience, content, and publishing schedule. We review performance each month and use what we learn to guide upcoming videos.

You're already investing in YouTube.
Make the creative decisions count.

Let's look at your channel, what's holding your videos back, and how we can make your next uploads more intentional.

Book a Strategy Call

A focused 30-minute conversation about your channel, your audience, and whether we'd be a good fit.